Today's Bettingzone Market News:
1055: I'm excited about Saturday night, and not because a friend of mine has just turned 26 and is hosting a party. No, it's
X Factor time once again and
Little Mix remain market leaders with bet365 going a standout 21/10.
William Hill have been taken by the gamble and quote 15/8.
"We have never seen a plunge in price like this before and it could be the biggest X-Factor gamble ever landed should Little Mix win," said Hill's spokesman Joe Crilly.
"In the past favourites have always remained that way throughout the majority of the show but this year has been wide open and the girl group hold all the aces going into the final weeks."
Indeed four of the five remaining acts, with the exception being
Misha B, have been favourites for the show at some stage.
Marcus Collins is now a general 5/2 chance while money has come for initial favourite
Janet Devlin once again - she's 7/2 from 4/1.
Amelia Lily is 17/2 with Boylesports while Misha is a general 11/1 outsider.
The
next elimination market doesn't quite reflect the outright betting, with Amelia shading favouritism at a general 2/1 ahead of 9/4 chance Misha - this is presumably because the layers think that Misha is less popular with the public, but more likely to be saved by the judges.
Janet is a 3/1 chance to be eliminated next with similar logic applicable - she's popular with the public but less so it seems with the panel - while Marcus and Little Mix would appear safe at 14s and 18s respectively.